Never Know Defeat is an independent design agency, intent on producing beautiful, functional and heart-felt work with a global appeal from their Bristol studio.


Founded by designers and friends David Heaton & Grahame Taylor, NKD is a unique mix of traditional design values, with a sharp, modern edge. Never Know Defeat is both the name of our agency, and a direct translation of the way we work.


Every project is different, and so too are our clients. NKD prides itself on working closely with clients to identify a project specific solution, whilst pushing boundaries and surpassing expectations time and time again. Passion for our work shines through in all our projects. If you share the same values,

together there is nothing we cannot achieve.


"The virtue of all achievements is victory over oneself. Those who know this victory can never know defeat."


- A J Cronin -